The Strategist Quiz (#196)

 

1. Who owned the brands Courier and Kin? 
    
2. This hotel’s bed has not only attracted customers to come again, but has made many of them to ask if they could have such a bed in their homes. Now the hotel goes to customer homes to set the bed up and train them on how to make this special bed. Name the hotel chain. 
    
3. In the late 19th century what product was delivered in bullock carts with “hogsheads”? The consumers were mostly defence personnel. 
    
4. What is common to Reader’s Digest, UB Group and ASUS, the Taiwanese company? 
    
5. This annual meeting is being held since 1984 mostly in Germany and it features a variety of lectures and workshops on technical and political issues. It is organised by volunteers called Chaos Angels. Name it. 
    
6. Whose baseline is “We try harder”? 
    
7. Connect Hanadi Zakariya Hindi, the first woman pilot of Saudi Arabia, and Citigroup, and what do you arrive at? 
    
8. What is common to the brands Adobe, Isuzu, Avon and Nokia? 
    
9. Which brand has introduced India’s first 3D cell phone? 
    
10. Identify the brand from the logo. (A first of its kind product)

 

 

Ten all-correct entries will receive a copy of Darby Checketts’ Positive Conflict: Transform Opposition Into Innovation… published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: 12 April. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.