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The Strategist Quiz (#230)

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Gaurav Sri Krishna New Delhi
Last Updated : Jan 21 2013 | 1:22 AM IST

 

  1. In project management, what is the term used to describe the number of team members whose loss would endanger a project? 
     
  2. Increment, workshop and parking are titles of the TVCs for which brand? 
     
  3. This company was founded by a barrel maker in the late 1700s who used to supply rum to the British navy. Later it started rum and sugar broking. Recently, one of its spin-offs filed for bankruptcy. Name the company and its founder. 
     
  4. What are the terms hot, white, black and grey associated with? 
     
  5. The founder of this brand came up with its name by observing chickens in his yard and demonstrated the way his product worked by keeping a chicken foot on his office desk. Name the person and the brand he founded. 
     
  6. The washing machines in a Chinese town were getting clogged because farmers were using them to wash sweet potatoes. Seeing this, the company responded by making machines with larger pipes which could wash both clothes and potatoes. Name this brand. 
     
  7. What is common to patent number 6,469 for “a device for buoying vessels over shoals” granted on May 22, 1849 and the Thanksgiving Day holiday in the USnbsp;
     
  8. Starting business in the 1900s, the logo for this company was created in the late 1960s. After a photo shoot for a bathing suit ad, a man and a woman were sitting back-to-back, naked, with the outlines of their bodies traced by the back lighting. This led to the creation of its logo. Identify the brand and the name given to the logo. 
     
  9. What constitutes the ‘Triple E’ class? It is the world’s largest in its category and the three main purposes behind its creation are economy of scale, energy efficiency and environment-friendliness. 
     
  10. Identify both the brands from their logos and establish what is common to them

 




 

Ten all-correct entries will receive a copy of David S Cohen’s The Talent Edge published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: December 6, till 8 pm. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.

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First Published: Dec 05 2011 | 12:55 AM IST

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