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The Strategist Quiz (#370)

Gaurav Sri Krishna New Delhi
Last Updated : Aug 18 2014 | 12:03 AM IST
  1. Connect the Raj Bhavan built in 1803 in Kolkata and the Rambagh Palace in Jaipur with the firsts in India of two global brands that are now part of one company.
     
  2. Name the owner and the airline whose call sign is "Mistral". Mistral is a strong, cold and northwesterly wind that blows from southern France into the Gulf of Lion in the northern Mediterranean.
     
  3. Which brand has launched a campaign called 'Hello Life', inspired by the Italian way of life? One of its TVCs that showcases its various products has been set to the theme of popular American artist Pharell Williams song "Happy".
     
  4. Which scandalous company that folded in late 2001 had set up small limited partnership firms or special Finance Vehicles (SPVs) named after Star Wars characters. The SPVs were used to remove debt from its Balance Sheet in order to increase its borrowing capacity.
     
  5. Which Pro Kabbadi sponsor has started a talent hunt programme by organising kabbadi matches outside its sales outlets?
     
  6. Who is the first head of state to send a message by email?
     
  7. Which brand's purpose and consumer message in 2014 reads "Forever Faster"?
     
  8. What is the term used to describe a JavaScript-based application, which produces zombie cookies in a web browser that are intentionally difficult to delete?
     
  9. This firearms company had been selling bicycles designed for law enforcement, security and emergency response since 1997. So, it took another step by offering mountain bikes to consumers too. It did not take off. Name the company.
     
  10. Identify both the logos and then establish a connection between the two. (It is a question of influence)

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: August 19, till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate.

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First Published: Aug 18 2014 | 12:03 AM IST

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