 "The Strategist Quiz (#402)")
- During most of the 19th century, Americans used to have left overs from the previous day in the morning, which caused widespread indigestion and related ailments. Wealthy people used to visit sanitariums for treatment and it is in one such visit the modern concept of breakfast was invented. The person who invented it also built a global brand, which is in existence since the 1900s. Name the person and his brand.
- Which Indian business group announced that its key customer-centric strategies going forward will be health and wellness, premiumisation and adding value in the digital space.
- This company had earlier sold this product under the Saras brand but had to discontinue it subsequently due to low shelf life. Now it is planning to reintroduce the same product in the Indian market. Its source is also termed as the 'ship of the dessert'. Name the company and the product.
- Which company's mentoring programme for start-ups is called BlueBud and what does it relate to?
- With what postulate in the financial world are the following connected: The Singer Building and Metropolitan Life Insurance Company Tower, the Chrysler Building, Empire State Building and the Petronas towers in Malaysia?
- Name the QSR chain, which is launching a perfume called Flame Grilled Fragrance. It is being made available only for one day on the April 1, 2015.
- What is the term or buzzword used to describe companies that become too big and in turn become fat and complacent? They become lazy and are no longer creative or nimble in the marketplace.
- Whose NYSE symbol is HOT?
- Which company is running this line in some of its ads currently - "India ka Khana Peena Company"?
- Whose new logo is this?
| One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: March 31 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. The winner is chosen on the basis of the first correct entry received |