The Strategist Quiz (#442)

1. Today the "Student's t-distribution" in statistics is the primary way to understand the likely error of an estimate depending on your sample size. It is among the pillars of modern statistics. It was discovered by a person working for a beer company where his job was to find out how could the company increase production, while keeping its beer tasting as consumers expected. Name the person and the company.
    
2. The tie and dye ancient art of textile manufacturing is practiced by people mainly of Rajasthan and Gujarat. The work involves tying and dyeing of pieces of cotton or silk cloth. It has also contributed a word to the English language which actually describes a particular kind of garment. Name it.
    
3. Which company did NASA ask to build a zero torque wrench that could spin bolts in zero gravity without spinning astronauts? It also asked the same company to build a cordless drill to extract rock samples from the surface of the moon. Both were launched in the early 1960s.
    
4. What is Gordon Moore referring to in this statement he made "In the mid-70s somebody came to me with an idea that we could outfit an 8080 processor with a ___ and ___ and sell it in the home market. I asked "What is it good for" And the only answer was that a housewife could keep her recipes on it. I personally didn't see anything useful in it, so we never gave it another thought?
    
5. Whose products are branded Phantom, Inspire, Osmo and Ronin? This company recently opened its first retail flagship store in the country of its origin.
    
6. For which entity have Dharmendra and Hema Malini become brand ambassadors?
    
7. In the 60s, one of the owners of this brand had taken notice of the distinctive properties of the leather used to make baseball gloves. With wear and abrasion, the leather in a glove became soft and supple. Following this model, he devised a way of processing leather to make it strong, soft, flexible, and deep-toned in color, as it absorbed dye well. At his wife's suggestion, a number of women's handbags were designed to supplement the factory's low-margin wallet production. This innovation marked the company's entry into the field of classic, long-lasting, luxury women's handbags business. Name the brand.
    
8. What is the buzzword used to describe a situation when you are visiting one web site and find yourself being hijacked and whisked to a competitor's site? Normally a hijackware is used for such purposes.
    
9. Whose tag line is "For What Matters Most"?
    
10. Whose logo or branding is this and what is its significance?

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