Build, Borrow, Or Buy? by Laurence Capron, Will Mitchell
Published by Harvard Business Review Press
Price Rs 995
ISBN 9781422143711.
The New Strategic Brand Management by Kapferer, Jean-Noel
Published by Kogan Page Ltd
Price Rs 595
ISBN 9780749465155.
What Got You Here Won’T Get You There by Goldsmith, Marshall
Published by Hyperion Books
Price Rs 1520.42
ISBN 99781401301309.
The $100 Startup : Reinvent The Way You Make A Living, Do What You Love, And Create A New Future by IChris Gullebeau
Published by Pan Macmillan
Price Rs 499
ISBN 9780230766518.
Heart, Smarts, Guts And Luck: What It Takes To Be An Entrepreneur And Build A Great Business by Anthony K Tjan, Richard J. Harrington, Tsun-Yan Hsieh
Published by Harvard Business Review Press
Price Rs 795
ISBN 9781846145568.
Breakout Nations: In Pursuit Of The Next Economic Miracle by Ruchir Sharma
Published by Penguin
Price Rs 599
ISBN 9789380200453.
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Brandwashed by Martin Lindstrom
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ISBN 97807494650496.
Marketing Warfare by Al Ries, Jack Trout
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Lessons In Marketing Excellence….2009-2010 Case Book
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