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Widening scope

The win widens the scope for the agency to be involved across online campaigns, social media and formulating digital strategies for Flipkart

STR Team
Last Updated : Jun 01 2015 | 12:09 AM IST
Flipkart has awarded its digital mandate to Dentsu Webchutney. The agency will handle the e-commerce portal's online campaigns. The win widens the scope for the agency to be involved across online campaigns, social media and formulating digital strategies for Flipkart. The agency will collaborate with the digital marketing and strategy teams at the e-commerce company.

A clean victory

In a multi-agency pitch, Rediffusion Y&R won the creative duties of Hygia, an advanced sanitisation and disinfection service, from the RKS Group. The account will be handled from the agency's Delhi office. Rediffusion Y&R's clientele includes Tata Motors, ITC, Eveready, Nano, Taj Hotels, Bank of India and SBI Mutual Fund.

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First Published: Jun 01 2015 | 12:09 AM IST

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