Balaji Telefilms touched a new 52-week high of Rs 469 today during intra-day deals, boosted by an impressive third quarter performance. The scrip opened at Rs 428.45, touched a high of Rs 469 before closing out at Rs 442.70. Volumes of 2.46 lakh shares were traded on the Bombay Stock Exchange on Tuesday.
It has posted a net profit of Rs 8.51 crore for the December quarter compared to Rs 6.62 crore in the last quarter.
The company has also forecast a 50 per cent growth in bottomline for the next year. The fourth quarter is also expected to be good on back of new serials and 35 per cent hike in rates for programmes on Star Plus.
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According to analysts, "One of the major challenges for Balaji Telefilms will be to sustain its growth momentum as the growth is very much linked to the quality and success of its programmes. Given the limited visibility in the programming business, it becomes very difficult to predict the long-term sustainability of revenue growth."
"Any de-rating of Balaji's programmes will have an adverse impact on its profitability. Besides, one of the major challenges for the company is to manage simultaneous programming on competing channels like Star TV, Sony TV and Zee TV."