Abbey Clancy is supporting the NSPCC's 'Talk Pants' campaign in order to keep kids safe from abuse.
The 27-year-old underwear model, who has a two-year-old daughter Sophia with footballer hubby Peter Crouch, was recruited by the charity along with model Melinda Messenger to encourage open conversations between parents and kids to protect children from sex abuse, the Mirror reported.
Clancy said that the since the issue is very sensitive, she won't advice on how parents should bring it up to their kids, but she thinks that it's their responsibility to try and have an honest and open relationship with their child.
The 'Strictly Come Dancing' star added that parents know when it's right to discuss and to remind your children of the dangers that prevail.
The NSPCC's 'underwear rule' spells out the word PANTS as P - Privates are private, A - Always remember your body belongs to you, N - No means no, T - Talk about secrets that upset you and S - Speak up, someone can help.