Apple CEO Tim Cook reportedly announced that their Apple TV unit, a product touted to be a 'hobby,' made more than a billion dollars of revenue last year.
At Apple's annual gathering of shareholders, Cook said that the product was more than a "hobby" and the revenue includes content sales, like movies and TV shows, and not just hardware sales of its set-top-box.
According to Cnet, the billion-dollar-figure revenue indicated that the product was getting attention from consumers.
A little over a year ago, Cook announced that in the first quarter of the 2013 fiscal year, the company sold more than 2 million Apple TVs, up from 1.4 million a year before.
Apple recently announced that it was entering new product categories this year, which could possibly include the long-awaited full-fledged Apple TV set.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹810
1 Year
₹67/Month
Super Saver
₹1,170
2 Years
₹48/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Access to Exclusive Premium Stories
Over 30 subscriber-only stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app