DEIEM India Pvt Ltd, New Delhi, the manufacturer of popular REX Brand school shoes, has signed MOU with Reliance Retail Ltd., India's largest retailers and a subsidiary company of Reliance Industries Ltd., Mumbai, through which Rex school shoes and REXGOLA will be sold in all its stores in all major cities of the country.
Satvinder Singh Madaan, founder of Gola Shoe, informed that the company has received the first supply order for Rex School Shoes and REXGOLA to be sold in Reliance Retails stores.
He added that it will facilitate the customers to purchase school shoes and REXGOLA from their nearest market places, school premises stores and from busy markets Shoes Stores where the company has already made available all varieties of school shoes for the students community.
He further said that REX has emerged as India's leading footwear and manufacturers during the last two decades and expects a big jump in sale of school shoes as a result of tie-up with Reliance Retails.