Digital payments platform and e-wallet service provider FreeCharge on Friday revealed that its indigenously developed 'On-The-Go-Pin' technology has completed two million transactions since its launch.
FreeCharge had developed this innovative feature especially for the Indian users to allow the user to complete the transaction even when there is no internet or phone coverage. The OTG pin is a dynamic four digit code that resides in the user's FreeCharge App that keeps changing every 180 seconds and is present even with no internet or phone coverage.
To make the payment, the customer needs to enter his phone number and this OTG pin in the POS machine of the merchant to complete the transaction.
From the backend, the servers of the bank and the merchants verify the pin to make the transaction completely seamless and faster.
The feature has immensely helped in making the transaction process swifter for the FreeCharge customers. Transactions are done in less than 10 seconds using OTG pin making FreeCharge one of the fastest app in the payments business.
"OTG Pin was launched with the aim to address the customer challenge of transaction failures due to poor internet or network connectivity. We are overwhelmed with the response it has received on both the merchant and consumers front. The biggest positive has been the speed of transaction which the feature has offered and has immensely helped us in making our customer experience impeccable," said CEO FreeCharge, Govind Rajan.
The customers can currently experience the feature to make payments across brands like Shoppers Stop, Pantaloons, Heritage Fresh, Bata, Vishal Mega Mart, Haldiram's, McDonalds, Cafe Coffee Day, Barista, IOCL and HPCL petrol pumps and at various other local shops accepting payments via POS.