Haier has been chosen as the number one global major home appliances brand for the fifth year in a row with a 9.7 percent retail volume share.
According to the 2013 Global Major Appliances Brand rankings released by Euromonitor International, Haier gained the top position with an 11.6 percent market share, in terms of the manufacturer rankings, while Whirlpool and Electrolux remained Haier's strong competitors.
The appliances manufacturer also maintained its leadership position in the global markets for refrigerators, washing machines, wine coolers and freezers.
Haier aims to develop innovative and smart appliances that users can communicate with through the internet, enabling multi-way communications between users and a suite of smart appliances to create an intelligent life experience.