Hugh Hefner's younger brother has recently passed away at his home in Beverly Hills. He was 87.
Sources revealed that Keith Hefner died on the morning of April 8. Though he was battling cancer, it is unclear if it is the cause of his death, reports TMZ.com.
Keith had been a longtime executive at Playboy and was handling Bunny training and recruitment.
He also tried his hand in acting and appeared in a few movies and TV shows like 'Get Smart.