The International Cricket Council (ICC) has announced OPPO, one of the world's leading mobile telephone device companies, as their new global partner in a four-year deal from 2016 until 2020.
Reflecting on the new partnership, ICC Chief Executive David Richardson said, "The ICC is delighted to welcome OPPO on board as a Global Partner and we are excited about the opportunity to team up for the next four years. OPPO is one of the market leaders in its field with an impressive worldwide presence, especially in territories where the game of cricket continues to grow and, in a lot of cases, flourish.
He stressed that their new partnership would help in extending cricket's reach even further and they are looking forward to it.
"OPPO has strong brand values on innovation and integrity, which are closely aligned with the ICC's, and we believe that by partnering with OPPO, we can extend cricket's reach even further. We look forward to working closely with them for the foreseeable future,"he added.