Mark Zuckerberg's New Year resolution to read a book every two weeks in 2015 has send the sale of books on Amazon.com soaring.
The Facebook CEO had he invited his 30 million followers to join him and his first selection had sold out within 24 hours, the Independent reported.
The 30-year-old billionaire, who is known for making New Year's resolutions that are by turns banal and bizarre, has set up a "Year of Books" Facebook group, which, as of Monday afternoon, had almost 150,000 likes and had received suggestions for his resolution from some 50,000 people.
He has decided to create what could become the world's largest book club, to read titles that, he says, will "emphasize learning about new cultures, beliefs, histories and technologies".
Zuckerberg has opened proceedings with The End of Power, a 320-page non-fiction tome by Moises Naim, the former editor of Foreign Policy magazine and according to its blurb, the book explores the global shift in influence "from West to East and North to South, from presidential palaces to public squares, from once formidable corporate behemoths to nimble start-ups and, slowly but surely, from men to women".