India's leading unisex salon chain, Naturals announced the launch of its innovative and new on-demand professional beauty and wellness service 'Naturals@Home' in Chennai.
With over 550 salons spread across 80 cities in India today, Naturals will offer services to woman customers only.
Naturals@Home will soon launch a mobile app along with its presence in cities including Bangalore, Mumbai, Delhi-NCR, and Hyderabad. Naturals@Home plans to expand its services in over 80 cities over the course of the next six months.
The professional beauty chain will soon increase verified and experienced professional beauticians. It will bring home groomers on board, who will be given scooters to commute.
The mode of payment includes CoS (Cash on Service), Netbanking and Card payment options. The Naturals@Home grooming services can also be pre-booked with service offering ranging from threading to spa treatments.
"E-com is the future for this generation. When everything is just a click away; why stay behind on the beauty needs. We don't want to limit our client to our salons, so we want to be available at their doorstep and so the Naturals@Home," said Founder Naturals, Veena K.
Naturals@Home is an initiative with a strategic effort of Naturals recent investment of Rs. 100 crore in Yuvraj Singh-funded startup Vyomo, a Bangalore-based mobile platform for beauty and wellness services; rebranded as Natural@Home.