Nigella Lawson's latest cooking show 'The Taste' lost half of its followers, as it got just one million views on its second episode.
One of the viewers took to Twitter to criticize the show and said that the show is "absolute sh*t" and the 54-year-old celebrity chef comes across as a "cowbag", the Daily Star reported.
However, a Channel 4 chief said that they were proud of the show but it faced stiff competition as it was up against BBC1's 'Death In Paradise', which drew 7.1million viewers.