Oriflame's philanthropic initiative for Deepalaya students

Oriflame India, a subsidiary of Swedish cosmetics major, has sponsored education for 1,000 girls from Deepalaya, a Delhi-based NGO working towards the welfare of under-privileged children. The philanthropic initiative marked the beginning of a celebratory year for Oriflame as the brand completed 50 years globally.

The brand donated two buses for the students of Deepalaya for smooth conveyance and distant travel. In addition to that, Oriflame has offered additional monetary support to the school.

"We have been associated with Deepalaya since 2006 and support the education of the girl child. Our aim is to encourage individuals to dream and transform it into a reality," said SVP and Head of South Asia and MD India, Sergei Kanashin.

"The company has been benevolently supporting our school for many years. We are delighted that our students now travel comfortably from their homes to the school and back," said CEO of Deepalaya Schools, A.J. Philip.

Oriflame has been associated with SOS Children's Villages of India and supports the former for the expenses towards two family homes in the SOS Children's Village in Guwahati. The company has also partnered with Goong for the collection of materials such as woolen clothes, toys, books and so on, which are delivered to people in living in remote areas of the country.