Sean Diddy Combs is expanding his empire into the tequila market, and has partnered with DeLeon Tequila, it has been revealed.
The 'Last Night' hitmaker, who earlier turned his Ciroc Vodka into a 100 million dollar franchise, has sealed a deal to partner with DeLeon, the New York Post reported.
Diddy will be celebrating the deal with a lavish New Year's bash at his mansion on Miami's exclusive Star Island, and will open up the flashy tipple that sells from 140 dollars to 825 dollars a bottle.