Gene Simmons recently revealed that 'The Beatles' style statement has been a huge impact on men's fashion in the past century, while he appeared on the Fashion Rocks at the Barclays Center.
The Kiss bass guitarist said that not since the Renaissance have men felt comfortable in public wearing long hair, which opened the door to the counter culture, New York Post reported.
The Beatles had a societal impact on par with the advent of the birth control pill, he further added.
The Beatles became a cultural phenomenon that influenced the look and style of their generation. Sharp suits, skinny ties, cohesive attire and shaggy hair, the world had never seen anything like the Fab Four before.