Making history yet again, The Weeknd shattered the worldwide streaming record with over 400 million cumulative streams in one week for his fourth full-length album 'Starboy.'
With 270 million streams coming from Apple alone, the 26-year-old singer also sets new all-time 'Spotify World Records' for 'The Most Streamed Artist in a Single Day' with over 40 million streams and 'The Most Streamed Album First Week' both Globally with over 223 million streams.
With over 124 million streams in the US and the total global consumption exceeding 1 million in the first week, the album has captured the #1 spot in 90 countries on iTunes.
Moreover, the lead single and title track, 'Starboy' has hit at #1 on iTunes, #1 on Apple Music, #1 on Spotify and #1 at Rhythmic Radio.
'Starboy' featuring electronic music duo 'Daft Punk' marks Abel Tesfaye's second consecutive 'Billboard Top 200' #1 bow with more than 350, 000 sales making for the 'third biggest' debut of 2016.