After tasting a spoonful of failure, Blake Lively is shutting down her lifestyle website, Preserve, and confessed that it hasn't reached the potential that she had hoped for.
The 28-year-old actress, who debuted the website as an e-commerce platform featuring clothes, accessories, home decor pieces in August 2014, said it was not making a difference in the lives of people, and added that it has never achieved its original mission, reports News.com.au.
The 'Gossip Girl' star added that making a difference was the purpose of her site, and not to fluff herself like other celebs.
Lively's site will shut down on October 9.