During the three day sale, Via.com expects to reach out to a wide traveller demographic in terms of budget, interests and convenience. Apart from offering huge discounts and cash back across its product range, Via.com has partnered with leading airlines to offer its customers exclusive offers like free upgrade to business class on Vistara , up to 5 percent off along with free companion offer on Etihad Airways and 20 percent off on business class on Air India.
The company is also offering a free room night in popular hotel chains like The Lalit, Hyatt, Hilton and others as part of the sale. Via.com has also teamed up with renowned travel brands like Cosmos, Trafalgar and Royal Caribbean to offer discounts on their respective holiday and cruise packages.
Apart from this, Via.com customers can get 50 percent cash back on flight tickets, up to 85 percent off on hotels, 50 percent cash back on bus tickets and up to Rs. 40,000 off on holiday packages.
The biggest online travel sale will feature an extensive array of products and special deals across budget and luxury hotels, domestic and international flights, bus tickets, cruises and European holidays.
A Via.com spokesperson said that the biggest online travel sale will be the most comprehensive travel sale ever across any platform and will give Via.com customers access to a superlative travel experiences at best prices.
Via.com is expecting a surge in traffic during the sale and is prepared to handle up to 20 percent extra increase. The biggest online travel sale is being actively promoted on Via.com's Facebook, Twitter and LinkedIn pages with the hash-tag #VIABOTS.
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The company is giving away several exciting prizes (6 free tickets to Singapore, Apple Watch, Travel Kits etc.) to top shoppers and social contest participants. Via.com has tied up with Amazon.com and Paytm to offer its customers added benefits like discount vouchers on apparel and extra cash back.
The biggest online travel sale will go live on December 9, 2015 across Via.com desktop site, mobile site, Android app and iOS app.