A latest study has reportedly found that women prefer Apple and men go with Samsung.
In a study, sponsored by cache-cleaning specialists KS Mobile, aimed to find which mobile brands were preferred by the sexes in America, it was found that 45 percent of women preferred an iPhone, while 33 percent men preferred Samsung.
According to Cnet, it was found that women aged 40-49 years preferred Samsung, while men aged 50-59 years preferred Apple.
Overall, Apple was the preferred brand of 39 percent of the respondents, with Samsung still 10 points behind, the report said.
Meanwhile, a mere 3 percent of respondents said that Nokia was their preferred brand, followed by BlackBerry at 2 percent and Microsoft at 1 percent.