YuppTV, as the largest OTT player for South-Asian content across the globe, announced its association with USP Studios to make its video content available on the Bazaar platform.
YuppTV Bazaar is the online marketplace for VOD content, allowing independent content producers to leverage the extensive reach of YuppTV and deliver their content to YuppTV's worldwide audience.
"Our association with USP Studios is meant to deliver the same to our global audience. At YuppTV, we have always persevered to provide the most contextual and exhilarating content to our users and I am optimistic that Bazaar users would welcome the latest addition to our upgrade," said Founder and CEO of YuppTV, Uday Reddy.
USP Studios is a native YouTube Content Creator primarily in the kids and learning space with over 350+ owned and managed YouTube channels in its network has catapulted itself into a global leadership position in the genre by crossing a landmark 10 billion views on its network in a short span of three years.
Recognized for creating highly engaging, engrossing and unique content for kids, some of their top channels are Kids TV, Kids Channel and Farmees to name a few.
"We look forward to utilizing the enormous reach of YuppTV across the globe and welcoming new users from different geographies to our content. Given how OTT and VOD is going to redefine the consumption patterns of this generation, we are affirmative about a long-term association with the brand," said Founder and CEO USP Studios, Uday Singh Phoolka.