Detroit based manufacturer - Ford is going to unveil its new global product during 2014 Auto Expo. According to the invite, the company plans to unveil a new compact car that will be based on their global design philosophy. However, the specifics haven’t been mentioned, but we presume that this would be the next gen Figo, going by the teaser image revealed by the company. The teaser image resembles their recently unveiled KA concept (Brazil).
The compact car segment is the most competitive segment in India and has been out pacing the industry for the past decade making up almost a third of total sales in 2013. Ford expects compact car sales in India to grow from about 1 million units last year to roughly 2 million units in 2018 reflecting the significance of compact cars to Indian consumers.
“We’re excited to welcome visitors to our stand at the New Delhi Auto Expo 2014, to let them experience first-hand the global products that we are creating to meet and exceed their expectations,” said Vinay Piparsania, executive director of Marketing, Sales and Service at Ford India.
“Alongside a stunning new global concept, we’re proud to display our exciting global vehicles and the advanced technologies that manifest our promise to go further for our customers with high-quality products that are fuel efficient, safe and offer smart solutions”, added Piparsania.
More From This Section
So, get ready to witness the 2014 Figo at Auto Expo and stay tuned with us for more details.
Source : CarDekho - Ford to unveil Next Gen Figo at 2014 Auto Expo