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JSW Steel announces new TV Campaign

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Capital Market
Last Updated : Mar 15 2018 | 5:31 PM IST

To support its fight against counterfeit steel

JSW Steel is launching a new TV campaign under the theme Asli JSW Colouron+ sheet wahi jiski quality marking mithe nahi. The TV campaign is part of the company's ongoing efforts to create mass public awareness about the menace of counterfeit in the colour coated steel product category. This new TVC is expected to go on air on March 2018 across national and regional channels.

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First Published: Mar 15 2018 | 5:19 PM IST

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