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McDonald's launches two rice variants for Indian consumers

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Capital Market
Last Updated : Aug 13 2018 | 1:04 PM IST

On 13 August 2018

McDonald's announced that the company has launched 'Rice' as its new platform to deliver convenience, global taste and a modern experience across all age groups. The company has inntroduced two variants -Spicy Rice and Cheesy Rice with innovative menu offerings. The rice meals are a true example of McDonald's 'Glocal' menu that is locally relevant and yet has a global McDonald's twist. This new amalgamation of Indian rice and global flavours is wholesome, nutritious, filling and a convenient one-pot meal option. Besides, the rice meal consists of basmati rice, bulgur (Dalia/ Lapsi) and whole wheat with veggies such as carrots, onions, zucchini, peas and corn tossed in a scrumptious tomato & beans and cheese gravy.

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First Published: Aug 13 2018 | 12:29 PM IST

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