Meanwhile, the S&P BSE Sensex was down 250.01 points or 1.35% at 18,292.19.
On BSE, 7,369 shares were traded in the counter as against average daily volume of 1.62 lakh shares in the past one quarter.
The stock hit a high of Rs 72.80 and a low of Rs 68.50 so far during the day. The stock had hit a 52-week low of Rs 62 on 26 March 2013. The stock had hit a 52-week high of Rs 115.70 on 11 January 2013.
The stock had underperformed the market over the past one month till 11 April 2013, sliding 13.26% compared with the Sensex's 5.62% fall. The scrip had also underperformed the market in past one quarter, declining 34.94% as against Sensex's 5.7% fall.
The small-cap company has equity capital of Rs 67.71 crore. Face value per share is Rs 10.
Shares of Sterling Holiday Resorts (India) had rallied 10.27% in three trading sessions to settle at Rs 70.30 on Thursday, 11 April 2013, from a recent low of Rs 63.75 on 8 April 2013.
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Sterling Holiday Resorts (India) reported consolidated net loss of Rs 7.27 crore in Q3 December 2012, lower than net loss of Rs 18.31 crore in Q3 December 2011. Net sales rose 52.3% to Rs 26.22 crore in Q3 December 2012 over Q3 December 2011.
Sterling Holiday Resorts (India) is engaged in the business of vacation ownership and is a leading leisure hospitality company in India. The company has a network of leisure resorts at some of the best holiday destinations in India.
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