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Thomas Cook (India) deploys clicks and bricks distribution model

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Capital Market
Last Updated : Dec 10 2015 | 12:03 AM IST

To penetrate Tier I and II markets

Thomas Cook (India) delivered on its aggressive expansion strategy 2015, with a strategic clicks and bricks model to penetrate Tier I & II source market via its hybrid solution of technology assisted outlets. 33 new customer centres were set up across the country, supported by a strong partners network of 116 franchise outlets (Gold Circle partners) and 112 Preferred Sales Agents.

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First Published: Dec 09 2015 | 8:34 PM IST

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