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Angry Bird Red special edition stamps launched for a cause

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IANS New York
Last Updated : Apr 22 2016 | 1:22 PM IST

In honour of Earth Day and the historic signing of the Paris Agreement on climate change on Friday, the United Nations Postal Administration has issued special edition stamps featuring the famous Angry Bird Red from "The Angry Birds Movie".

A new public service announcement video, featuring the US voice talent from "The Angry Birds Movie" including Jason Sudeikis, Josh Gad, and Maya Rudolph, was also released to support the Paris Agreement, read a statement.

The commemorative stamps feature Red taking action to support the UN's Sustainable Development Goal on climate action, which includes suggestions to: walk, cycle, or take public transport, conserve water, reduce, reuse, recycle, bring your own reusable bag to the store, turn off the lights and unplug, and plant trees.

Stamps are available for purchase online at unstamps.org or at the United Nations stamp counters in New York, Geneva and Vienna.

"Further to the tremendous honour bestowed upon Red from 'The Angry Birds Movie' by Secretary-General Ban Ki-moon, we are excited to continue our support for the United Nations in its efforts against climate change and to help share the message that we need to make every day Earth Day," said "The Angry Birds Movie" producer John Cohen.

"The creative community makes an indelible impact on the hearts and minds of people of all ages," added Maher Nasser, director of the Outreach Division of the UN's Department of Public Information.

"We are grateful to Red and our friends at Sony Pictures for putting their talents and resources behind a fun and meaningful drive encouraging all of us to take responsibility for our planet's health. As long as these issues exist, I hope we can count on the entertainment industry to use its megaphone in this way."

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UN Secretary-General Ban Ki-moon will host the signing ceremony for the Paris Agreement on climate change on Friday at United Nations Headquarters here that will be attended by more than 165 UN member states, including an estimated 60 heads of state and heads of government.

And Red continues to support the United Nations as part of their "Angry Birds for a Happy Planet" campaign.

The Paris climate agreement aims to send a clear signal that the transformation of the global economy to low-emission, climate-resilient growth is inevitable, beneficial and already under way.

Red was also appointed as an honourary ambassador for green on the International Day of Happiness by the United Nations on March 20, 2016, and the bird "toured" in over 20 countries to promote the #AngryBirdsHappyPlanet campaign.

The campaign, a partnership with Sony Pictures Entertainment, the United Nations, the UN Development Programme (UNDP) and UN Foundation, urges public across the world to make the 'Angry Birds' happy by taking actions on climate change and its impacts and sharing their photos and commitments on social media using the hashtag, which has made close to 600 million impressions so far.

--IANS

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First Published: Apr 22 2016 | 1:10 PM IST

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