"Baahubali: The Lost Legends", an animated spin-off of filmmaker S S Rajamoulis "Baahubali" film franchise, will soon make its debut on the small screen to enthral viewers with the story of Baahubali, the king of fictional kingdom Mahishmati.
After releasing the series on Amazon Prime Video, Rajamouli, Graphic India and Arka Mediaworks have joined hands with Colors channel to expand the world of "Baahubali".
"'Baahubali' has proved to be a landmark film in the history of Indian cinema. Its success is nothing short of a case study for the Indian filmmakers. We at Colors pride ourselves for knowing the pulse of our viewers," Raj Nayak, chief operating officer (COO), Viacom18, said in a statement.
"Going by the ripples that this masterpiece has generated nationwide, we thought this was the right time to bring to our television audiences the folklores of 'Baahubali' which have been captured stunningly in this animated series," he added.
"Baahubali: The Lost Legends" has been created by Rajamouli, Sharad Devarajan and Arka Mediaworks.
Rajamouli said: "The reach of television as a medium in India is extraordinary, and we're thrilled to partner with Raj Nayak and Colors to bring the untold stories of the Mahishmati kingdom to the television audiences.
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Our creation of the series with Graphic India and Sharad Devarajan was formed on the idea that we could launch an animated series that would go beyond just kids. With the channel's distribution platform, we will be able to bring 'Baahubali: The Lost Legends' to the millions of people in India from ages eight to eighty."
"Baahubali 2: The Conclusion", the second installment in the franchise, is currently having a golden run in theatres. Released on April 28, it minted over Rs 1500 crore so far.
"The paradigm shift that 'Baahubali' has brought into the entertainment industry is truly inspiring for all of us, and now with 'Baahubali: The Lost Legends' fans of the film can continue to live the journey of Baahubali, Bhallaladeva and all their other favourite characters," said Shobu Yarlagadda, chief executive officer (CEO), Arka Mediaworks.
Sharad Devarajan, Co-Founder and CEO, Graphic India, said: "The epic storytelling and groundbreaking visuals that S S Rajamouli created has captivated millions, and the future of Indian cinema shall now always be defined as 'before Baahubali' and 'after Baahubali'."
A premiere date for "Baahubali: The Lost Legends" is yet to be announced.