Italian fashion designer Giorgio Armani says it is "honourable" when celebrities choose to wear designs from his "prestigious" label.
The 78-year-old launched his eponymous label in 1974.
"It's a business. Although nowadays wearing something by Armani is more prestigious, I think - because with so many other brands you know that it has been paid for, contactmusic.com quoted him as saying.
"So if you see someone wearing Armani, you know it is the choice of the celebrity. It is honourable," he added.