Don’t miss the latest developments in business and finance.

Beer flows back to Brazil stadiums

Image
IANS Rio de Janeiro
Last Updated : Jun 14 2014 | 11:15 PM IST

Brazil has overturned the ban on alcohol in stadiums after 11 years' prohibition.

FIFA together with its sponsor Budweiser, Saturday confirmed the suspension of Brazil's law against alcohol sale at matches, reports Xinhua.

According to the contract between Budweiser and the world football body, fans could buy the official brands in stadiums.

Bud Zero and local brands Brahma Zero, all owned by the world's biggest brewer AB InBev, are the official beverages on sale at matches.

Budweiser's contract with FIFA until 2022, is estimated to be worth several million dollars a year.

More From This Section

First Published: Jun 14 2014 | 11:08 PM IST

Next Story