Prime Minister Narendra Modi Saturday said that the BJP should emerge as a "diverse" party reflecting the diversity of the country.
"BJP should also come across as a diverse party. People from all strata of society should feel that we have a representative in this vase of flowers," Modi said at a function to launch the BJP's first membership drive post its emphatic win in the 2014 general elections.
"The poor and illiterate should also feel that we are a part of this party. The organisation should be expanded in such a manner that it is representative of all and can fulfill the dreams of all," he said.
He added: "People from all sections of society should feel they have a representative in BJP. Our country is full of diversities, BJP should also be visible as a party with diversities."
Modi said that the membership drive should serve as an example globally.
The prime minister became the first member of the BJP in this membership drive, which will last till Match 31.
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"By giving me this opportunity, today the BJP has honoured me. To be a member of such a party is also a matter of pride," he said.
Modi said the BJP is one of the world's most important organisations and could even be a subject of study.
"The BJP is one of the most important organisations in the world. Yet we have never positioned it like that. To be a member of BJP is to live the disciplined life it demands... every member of BJP is a representative of the people," he added.