Actor-filmmaker Farhan Akhtar Wednesday unveiled here consumer paint brand AkzoNobel's Dulux visualizer mobile app and the 12th edition of ColourFutures 2015 - the global study of colour trends.
The app, available free of cost in the Apple store and Google Play, shows the reality of real world.
"It works like a video which captures images and helps one colour in a more innovative and effective way," Jeremy Rowe, managing director, Decorative Paints, South East and South Asia, AkzoNobel, said at the launch here.
Farhan, the "Bhaag Milkha Bhaag" star who feels privileged to be associated with the brand as ambassador, said: "Dulux backs a rich heritage and international standards of quality. It has emerged as a leading player in styling decor".
During the launch, Farhan, who was looking his best dressed in a pair of pants teamed with copper orange shirt, alongside Rowe and Rajiv Rajgopal, director, Decorative Paints, AkzoNobel India, also painted "Let's Colour India" on a canvas.
Asked about his favourite colour, the 40-year-old star said: "Colours are mood related. I feel cool and calm in light shades."