Socialite Khloe Kardashian is obessessed with mascara and never leaves her home without applying it.
The reality TV star has launched a beauty products line, Kardashian Beauty, with her socialite sisters Kourtney and Kim. Khloe insists that she took charge of creating the eye product - Midnight Mascara - because she loves it.
"I love mascara. I'm a mascara junkie. I'd say I have a very loud voice when it comes to mascara," femalefirst.co.uk quoted Khloe as saying.
"I can't leave home without mascara and I'm all about finding the perfect one. I love our Stroke of Midnight mascara. It creates the faux-lash look without dumping. I'm hooked," she added.
While the 29-year-old took the lead on the eye product, Kim and Kourtney also had their areas of expertise.
"We're all involved 100 percent, but we know what each other's strengths are. I mean, I don't wear false lashes so I let Kim and Kourtney steer that one. Kourtney also loves to perfect lip and nail colours," said Khloe.
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The sisters, who appear together in their TV show "Keeping Up With The Kardashians", have collaborated on many projects together, including their own tanning line and clothing range for British high street brand Dorothy Perkins.
Khloe says they still fight with each other over their products.
"We always fight over who gets to try out the lab samples first. It's so exciting to use them and see what's coming up," she said.