New Information and Broadcasting Minister Prakash Javadekar Friday wrote to ministries to disseminate their policy initiatives through the social media platform of his ministry.
Javadekar has requested all central ministries to disseminate their policy initiatives through the communication hub under the existing New Media Wing of the ministry, said an official statement.
"Firmly believing in prolific use of social media, the minister wrote to his cabinet colleagues for utilising this communication hub as a one-stop place for social media outreach based on Hub and Spoke model."
Javadekar suggested that each ministry/department may liaise with the New Media Wing which will cater to all its needs i.e. disseminating information through packaging and placing of content, wider reach through variety of tools and response management.
He further said that the two-way interaction envisaged in this endeavor would provide a 360 degree communication approach to the government and hence help in last man connectivity, the statement said.
"This is in adherence to the vision of Prime Minister Narendra Modi who desires to use the social media platforms extensively for transparency and better governance."