A host of Universal Pictures' new US theatrical releases will now find their way onto the Indian small screen after Multi Screen Media Pvt. Ltd. (MSM), which owns and operates the Sony network of television channels in the country, announced a strategic partnership with NBCUniversal International Distribution.
As a result of this agreement, Sony PIX (a part of the MSM Network) will also have access to numerous other titles from the studio's vast film catalogue.
This strategic multi-year deal will give Sony PIX access to Universal's latest movie releases such as "Fast & Furious 7", "Jurassic World", "Ted 2", "Pitch Perfect 2" and Illumination Entertainment's "Minions", as well as the first installment in the studio's blockbuster franchises.
Sony PIX will also be able to provide their viewers with access to other hit films from the studio such as "Gladiator", the first three films in the "Rambo" franchise, "King Kong", "Schindler's List", "Ted", "Notting Hill", amongst others.
"We are extremely pleased to announce this deal with NBCUniversal. We always strive to get top quality content for our viewers. With access to Univeral's movie titles, we have put ourselves in a position to get the best movies that Hollywood has to offer," N.P. Singh, CEO, MSM, said in a statement.
Belinda Menendez, president, NBCUniversal International Distribution and Networks, said: "With one of the world's fastest growing major economies, we see tremendous growth potential in India and this deal reinforces how important this market is to NBCUniversal.