| Mumbai, 17th July 2007 "� Movie goers are still wild about Harry, as Warner Bros. Pictures' "Harry Potter and the Order of the Phoenix" grossed Rs. 9, 43, 55,459 nationwide in its first weekend in theaters. The film has the largest nation wide opening in Warner Bros. history. The prior record for the studio in India was "Superman Returns" in 2006. "Harry Potter and the Order of the Phoenix" brought in a record-breaking $330 million in box office receipts worldwide; making this the biggest "Harry Potter" opening of all time around the world. |
| Commenting on the phenomenal opening Sanjay Narayanan, Marketing Manager, Warner Bros says, "Harry Potter and the Order Of the Phoenix is the 3rd biggest Hollywood movie opening in India beating "Pirates of the Caribbean 3" by 13%. It's also the 2nd largest opening of a Hollywood film in India for the year 2007 and the biggest opening ever for Warner Bros film in India. |
| With theatres going house full and advance bookings going into weeks, 'Harry Potter and the Order of the Phoenix', one the most anticipated movies this year, has definitely lived up to Indian expectations. |
| Internationally "Harry Potter and The Order of The Phoenix" is the largest five-day opening in industry history for a non-holiday weekend, besting "Shrek 2" which held the record at $128.9 million. In addition, this will be the biggest international opening week of all five "Harry Potter" films, as "Harry Potter and the Sorcerer's Stone" first week's box office was $129 million, "Harry Potter and the Chamber of Secrets" first week came in at $106 million, and "Harry Potter and the Prisoner of Azkaban" took in $123 million in its first week. "Harry Potter and the Goblet of Fire" held the record to date for the franchise, bringing in $146 million in its first seven days domestically. |
| In addition, Warner Bros. Pictures International passed the $1 billion mark in overseas box office receipts over the weekend, propelled by the overwhelming success of "Harry Potter and the Order of the Phoenix." This includes $47 million in gross box office receipts generated by Village Roadshow territories. This is the seventh consecutive year the studio has achieved this status and exceeds the total for the same period in 2006 by 49%. |
| "Harry Potter and the Order of the Phoenix" also shattered IMAX industry records, becoming the biggest IMAX opening of all time. The film will open on 126 IMAX screens worldwide "� 91 of those in the US, with many featuring the final scenes of the film in IMAX 3D "� more than any previous release. |
| Warner Bros. Pictures Presents A Heyday Films Production, "Harry Potter and the Order of the Phoenix." The film stars Daniel Radcliffe, Rupert Grint, Emma Watson, Helena Bonham Carter, Robbie Coltrane, Warwick Davis, Ralph Fiennes, Michael Gambon, Brendan Gleeson, Richard Griffiths, Jason Isaacs, Gary Oldman, Alan Rickman, Fiona Shaw, Maggie Smith, Imelda Staunton, David Thewlis, Emma Thompson and Julie Walters. The film was directed by David Yates and produced by David Heyman and David Barron. Michael Goldenberg wrote the screenplay, based on the novel by J.K. Rowling. Lionel Wigram served as executive producer. "Harry Potter and the Order of the Phoenix" will be distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company. |
| This film has been rated "PG-13" by the MPAA for "sequences of fantasy violence and frightening images." |
Top Section
Explore Business Standard