InterGlobe General Aviation Private Limited, a subsidiary of InterGlobe Enterprises, has undergone a change in its brand identity and has re-launched to become InterGlobe Established Products Private Limited.
Branded as “THE ESTD”, the company has expanded its portfolio from a Business Aviation provider to a new one-stop shop for luxury lifestyle solutions. THE ESTD will offer an exclusive selection of the world’s most sought after “luxury products”.
From executive jets to super cars, luxurious yachts to high end motorcycles and much more, THE ESTD will aim to provide with a unique experience in their search for the most lavish, exciting and fun products, coupled with customized and expert solutions to cater to the emerging luxury market. THE ESTD will represent over 20 manufacturers in the region.
Speaking at the launch event in New Delhi, which unveiled the products, Mr. Nigel Harwood, President and CEO, THE ESTD said “We are delighted to announce our new identity and look forward to redefining the luxury landscape here in India and surrounding SAARC and UAE countries. With such iconic global brands, THE ESTD will deliver its customers with the ultimate luxury experience, be it for land, air or water. It’s a company for the Established, by the Established.”
Harwood further added, “The luxury market in India is estimated to grow annually by 25% and with the emergence of young HNI’s who seek thrill and adventure never seen in India before, it creates an interesting and exciting market opportunity”.
THE ESTD today unveiled a large number of products from its new portfolio including the Koenigsegg and Gumpert cars, Vyrus and Hollisters motorcycles, ISA and Arcadia yachts, for which it will have the exclusive representation within the region, as well as other automotive, aqua and boating products covering 11 countries from across the world.
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“We would like to be a part of the evolution and progress, bringing to the Indian audience the most exciting supercar in the world, powered with cutting edge technology and innovation, with clear focus on quality and safety. We are very happy to partner with THE ESTD and believe our association will help establish and build Koenigsegg’s presence in the country.” Said Mr. Christian von Koenigsegg, Founder and CEO, Koenigsegg
Mr Roland Gumpert, Managing Director, Gumpert Cars said “Gumpert is an extremely high end car that is synonymous with speed and thrill. Our unique proposition is all our products are seamless synthesis of road and track car, a rare combination that’s a dream come true for every car enthusiast. We are positive that The ESTD network will aid this wonderful automotive garner an encouraging response from SAARC.”
On the occasion, Mr. Volker Sichler of Hollisters Motorcycles, “India is now on a growth path and is expected to become one of the largest luxury markets in the world. An increasingly affluent customer base, quest for one of a kind lifestyle experiences and acquisitions all bode well for the luxury industry here. Hollisters, with the help of THE ESTD, aims to bring the best in biking, offering an exciting, thrilling experience that has never been seen before.”
Mr. Ascanio Rodorigo of Vyrus said, “We are very excited to come to India and be a part of the vibrant and changing luxury environment. With THE ESTD we will reach out to the Indian prospective customers and offer them the world’s most powerful production motorcycle with a portfolio of both track and street. And we are sure we will meet with a lot of success!”
Mr Maurizio Baldoni from Arcadia Yachts said, “It is a great thrill to be a part of the exciting Indian market. With the support of THE ESTD and our portfolio of the most innovative range of luxurious yet simple, functional yachts, we are optimistic of recieving the same appreciation that we have recieved the world over.”
Mr Sandro Spaziani from International Shipyards Ancona (ISA) said, “ISA is known across the globe for building innovative pleasure yachts that boast high technology and the most sophisticated designs. For over a decade we have been building products that have been greatly appreciated and now, we extend our offerings to the Indian customers. With THE ESTD, we look forward to building a great relationship and presence in the region.”
THE ESTD portfolio encompasses the following suite of products:
* Automobile
- Koenigsegg: World’s most exciting supercar, awarded Hypercar of the Year 2010
- Gumpert: A new generation sports car, perfect synthesis of road and track car
- Deronda: An extreme performance car - race car design applied to the road
- Nostalgia: Design and produce quality replica Jaguar cars
* Bikes/Trikes
- Vyrus: World’s most powerful production motorcycle, offering track and street portfolio
- Hollisters: Custom made bikes, unmistakably distinctive, individuality at its highest form
- Grinnall: Top quality performance on wheels; Radical design, high performance vehicles.
* Yachts
- Messerschmitt: Custom designs to meet every requirement
- Arcadia: Simple, Innovative, functional designs with the most luxurious interiors
- ISA: Innovative pleasure yachts with highest technology and sophisticated design
- Novatec: Meticulous craftsmanship, highest standard of engineering and performance
- Saturn: Robust and comfortable cruising boats; modern design yet traditional concept
* Boats
- Hydrolift: Fast, efficient speedboats used for pleasure and racing throughout the world
- Donzi: Unique fiberglass recreational powerboats
Aqua Toys
- U Boat Worx: Luxurious mini submarines with innovative design and features
- Scubacraft: Revolutionary, new generation of scuba diving watercraft
In addition THE ESTD product portfolio already includes:
* Aviation
- Hawker Beechcraft: Largest product line in the world and most popular aircraft in India
- Sikorsky: Worlds most luxurious helicopters flown by Presidents and Royalty
- Dornier Seaplane Company: Seastar CD2, world’s most advanced seaplane
- Pacific Aerospace: Leading XSTOL aircraft, the P750
About THE ESTD
After the success in the Business Aviation sector, InterGlobe General Aviation has broadened its product offering and undergone a re-launch to become InterGlobe Established Products. Branded as THE ESTD we aim to set the benchmark in lifestyle products by promoting a portfolio ranging from executive jets to luxury yachts, sports cars to mini submarines, we offer the most unique, fun and exclusive products for those seeking pure luxury, thrill and adventure. Taking reference from its audience, THE ESTD is a company for the Established, by the Established. www.theestd.com
About InterGlobe Enterprises
InterGlobe Enterprises today is a leader in aviation and travel related services, growing the market through innovation and service leadership. The company builds businesses and represents global brands that deliver quality and value. Established in 1989‚ with headquarters in Gurgaon‚ today InterGlobe has a network of 61 offices across 44 cities globally. InterGlobe employs more than 8,500 professionals across its businesses which include IndiGo (InterGlobe Aviation)‚ InterGlobe Technologies‚ InterGlobe Air Transport‚ InterGlobe Technology Quotient‚ InterGlobe Hotels and InterGlobe Established Products. www.interglobe.com