Company's first Blu-ray home theater system delivers unbelievable elegance, incredible sound.
LG Electronics, a global leader and technology innovator in consumer electronics, announced the launch of the HB954TB, its new Blu-ray home theater and its new BD370 Blu-ray player, which brings favorite internet contents directly into the living room.
HB954TB is LG’s first premium Blu-ray home theater system, providing absolute clarity in audio and video as well as unlimited access to diverse content from Blu-ray discs to You Tube instant streaming. It is also endlessly connectable to the latest components, with highly customizable settings. These superb features, along with its stylish design, are sure to please home theater and audio enthusiasts alike.
The BD370 supports BD Live (BD-ROM Profile 2.0), which enables users to connect to the internet and enjoy the streaming services of movie trailers, subtitles, related quizzes and multi-player interactive games, etc. With high-speed internet, users can access to a wide range of videos, such as current events, hobbies or viral videos, from YouTube. These networking functions add value for the customers.
Speaking on the occasion Mr. Moon B. Shin, MD, LG Electronics India said “We are committed to the Indian consumer and aim to pamper him with the world's most technically advanced products. We at LG through our dedicated research have discovered that stylized design and smart technology will play a major role in capturing customer satisfaction & loyalty. Thus, the futuristic approach of LG India shall be to continue such launching revolutionary products which will further complement the urbane lifestyle of its audience”.
On this occasion Mr. Amitabh Tiwari, Business Group and Marketing Head, Home Entertainment, LGEIL said “The launch marks LG’s entry into a new and developing but promising market of Blu Ray technology enabled products. The overall Blu-ray market is growing every year, and the rising popularity of Full HD TVs is also driving expansion in the market. More and more people are looking for players and content which use the full potential of their new systems. LG’s HB954TB Home Theatre system and BD 370 Blu Ray player is designed specifically to meet these needs. But the trend of the Blu-ray market depends upon the content availability at affordable prices. The sooner the content is available, the faster the technology will pick up and LG is ready with its BD players to capitalize on this”.
About Home Theatre HB954TB
This new 5.1 channel surround sound system incorporates LG’s advanced surround sound engine, fully compatible with Dolby True HD, Dolby Digital Plus and DTS-HD Master Audio: Essential. Further enhancing its sound capabilities are bass boost, MP3 up-scaling, Night Mode, optimized modes for different TV program genres and a special equalizer setting for videogames.
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LG’s HB954TB is also BD Live capable. Consumers can enjoy unique content, such as special features, quizzes on motion pictures or interactive games, in BD Live websites through BD title. Additionally, through an alliance with YouTube, LG opens up even more options for streaming millions of web videos directly to the TV. Consumers can enjoy content without having to connect to a PC.
Supporting a variety of formats from Blu-ray DVDs to CDs, the HB954TB enables customers to enjoy outstanding performance both in sound and picture. Easy installation, HDMI 2 Input is another new feature of the HB954TB. It supports HDMI version 1.3, allowing the system to deliver Full HD 1080p images with deep and vivid color.
Dock & Play allows an iPod to be directly connected to the LG HB954TB, providing an unparalleled listening experience for your portable music collection. The system’s powerful speakers and subwoofer fill the room with music and you can quickly browse through the iPod music library using the home theater system’s remote control.
The LG HB954TB also adds new life to old DVDs, transforming standard-definition DVDs to Full HD 1080p resolution via HDMI up-scaling. LG’s SIMPLINK connectivity makes it possible to control all the features in an entire compatible home theater system with a single remote control. And multiple HDMI outputs make for easy installation.
From the very first glance, this home theater system stands out. With deep glossy color and champagne flute-shaped speakers, LG’s HB954TB creates an elegant atmosphere in the home.
The HB 954TB is priced at Rs. 51,990/
About Blu Ray Player BD 370
The LG BD370 gives the same outstanding performance in picture and sound quality as it does in online capabilities. It delivers stunning 1080p images with deep and vivid color, thanks to its HDMI 1.3 connections. This helps ensure that curves are smooth, details are sharp and colors are accurate, free from banding or artifacts.
Stylish, high-end design catches the eye and maintains elegance in the home. The center panel light changes color to indicate the format currently in use; Blu-ray titles glow blue, changing to Red for DVDs and violet for CDs.
Dolby True HD and DTS-HD help improve high bit-rate audio. The amazing sound is bit-for-bit identical to the studio master, unlocking a truly high-definition entertainment experience from next-generation discs.
Enhanced versatility is another strong point of the BD370, which can play a variety of formats from different media. Compatible file formats include MPEG4 video, JPEG, MP3, and WMA file formats.
With its Express Reaction Mode, it takes only 18 sec to boot the sets from under 1watt power consumption. Furthermore, you can insert a disc right after power-on. LG’s Expression Reaction allows inserting title while booting the sets simultaneously. LG’s SIMPLINK connectivity makes it possible to control all the features in an entire compatible home theater system with a single remote control. When not in use, the BD370 goes into an ultra-low power standby mode that draws less than one watt.
The BD 370 Blu Ray player is priced at Rs 19,990/-
About LG Electronics, Inc.
LG Electronics India Pvt. Ltd., a wholly owned subsidiary of LG Electronics, South Korea was established in January 1997 in India. It is one of the most formidable brands in consumer electronics, home appliances, IT hardware and mobile communications space. In India for a decade, LG has earned a premium brand positioning and is the acknowledged trendsetter for the industry.
LGEIL has achieved a turnover of Rs 10,730 crore in 2008. LGEIL's manufacturing unit at Greater Noida is one of the most eco-friendly units among all LG manufacturing plants in the world. The second Greenfield facility is located at Ranjangaon; Pune has the capacity to manufacture GSM Phones, Colour Televisions, Air Conditioners, LCD TVs, washing machine, refrigerators and Optical Disc Drives. This is India's first mobile phone manufacturing unit and also Asia's largest Optical Disc Drive manufacturing plant.