The most effective diet, exercise and lifestyle change program in the world
VLCC Health Care Ltd, pioneer and leader in the wellness domain, brings to India the life transforming Pritikin Longevity Program, the world’s most effective diet, exercise and lifestyle change program.
The first Pritikin Longevity Center + Day Spa, located in New Delhi at D-14, South Extension Part-II, introduces to India the highly successful and acclaimed health program that not only prevents but also helps improve, and in many cases, reverses, conditions like high cholesterol, heart disease, hypertension, obesity, and diabetes.
Speaking about the India launch of Pritikin Longevity Centre + Day Spa, Mrs Vandana Luthra, Founder & Mentor, VLCC says: “VLCC’s association with Pritikin is part of its continuing endeavor to introduce the latest in wellness concepts and treatments for its clients. In keeping with VLCC’s vision to offer sustainable wellness solutions that are preventive in nature, the Pritikin program promotes a unique yet simple lifestyle change that enables longevity, health and wellness from within, and adds quality to life.”
The Pritikin program is the longest running and most scientifically documented diet, fitness, and healthy living program. It was established in the USA in 1958 by Dr. Nathan Pritikin, an engineer and scientist, who suffered a heart attack at a young age and was advised by his doctors to take it easy and “prepare to die young”. He, however, began studying cultures where heart disease was rare and people lived longer, and applied his research to himself, thus laying the foundation for the present day Pritikin program.
Though considered radical in the 1970s, today key guidelines of the Pritikin Program are found in the guidelines of every leading public health group, including WHO. Acknowledged by scientists from leading universities like Harvard, UCLA, and Stanford, the Pritikin program continues to show unparalleled results.
Mr Hubert E Wewer, General Manager, Pritikin Longevity Center + Spa at Doral, Miami, USA, says: “Even though for many years Pritikin has been approached by various potential partners, this partnership with VLCC is our first, and has profound meaning for us. It is rewarding that our missions align so naturally. VLCC’s commitment to a superior quality experience for their guests is only surpassed by their dedication to the welfare of their guests. The Pritikin residential program has been specially adapted for India with Indian recipes, life-habits and the convenience of an innovative day format to give flexibility to its member guests”.
The Pritikin Longevity Center + Day Spa in India offers health, lifestyle and spa packages and wellness packages for prevention and management of conditions like diabetes, heart disease, hypertension and overweight/obesity.
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Each guest is provided a complete physical evaluation and a panel of state of the art lab tests before and after the program to prove its effectiveness in achieving healthy lifestyle changes.
It includes a planned, monitored and customized exercise program to achieve fitness goals based on medical assessment, musculoskeletal evaluation, endurance, flexibility, strength and other tests making it the most effective exercise regime to loose fat and gain muscle mass. This augments structured diet and lifestyle counseling that not only guides what to eat, how to cook it and how to enjoy full meals without feeling guilty, but also teaches how to order intelligently when eating out, how to read labels of packaged foods when shopping, and what to do when choices are limited.
The program at Pritikin Longevity Center + Day Spa includes group workshops on stress management, healthy cooking demos, experience of eating out healthily, personal counseling, and education classes lead by doctors, nutritionists and lifestyle counselors.
More than 115 studies published in leading medical journals over the past three decades have documented dramatic health improvements. The Program has been proven to substantially improve cholesterol and triglyceride levels, lower blood pressure to normal, medication-free levels, control diabetes, and, for many, by-passing the need for drugs. It also helps in long-term weight loss and reversing metabolic syndrome. The program also reduces key risk factors for breast and prostate cancer.
About VLCC
The VLCC Group is in three related businesses in the ‘wellness’ domain:
- Slimming, skin & hair services
- Education & training institutes, and
- Manufacturing & retailing of personal care products
VLCC is widely recognized in India and abroad for its scientific weight loss solutions and its therapeutic approach to beauty treatments. The group has a pan-India footprint and is present in 237 locations across over 102 cities. VLCC also has 19 centers in the international market with 10 centers in the UAE, 2 each in Oman, Bahrain and Sri Lanka and 1 each in Nepal and Bangladesh.
With a staff strength of nearly 7,000, over two-third of whom are experienced specialists including doctors, nutritionists, psychologists, cosmetologists and physiotherapists and having served over 10 million customers since its inception, VLCC today has achieved an iconic status in the wellness domain.
About Pritikin Longevity Center + Spa
Established in 1958, the Pritikin Program is the longest running and most scientifically documented food, fitness, and healthy living program. Praised by scientists from leading universities like Harvard, UCLA, and Stanford, the Pritikin Program is credited with not just preventing but reversing conditions like high cholesterol, heart disease, hypertension, obesity, and diabetes.
Medically supervised, The Pritikin Program is comprised of:
- An eating plan based on natural whole foods like fruits, vegetables, beans, whole grains, nonfat dairy products, seafood, and limited lean meat,
- Daily exercise with a three-pronged approach – cardiovascular conditioning, strength training, and flexibility,
- Lifestyle education that focuses on practical real-world training such as reading food labels and cooking healthfully, as well as skills for stepping around stress and achieving optimal mental/emotional health.
Pritikin Longevity Center + Spa is a residential facility in Miami, Florida, nestled in a private enclave, offering gracious amenities that include swimming pools, golf courses, tennis courts, and meditative labyrinths.