| * Valcambi SA global leader in precious metal refining, based in Switzerland |
| * Reliance Money to source gold coins with highest purity from Valcambi through the tie-up |
| * Gold coins of 24 carat with 999.9 purity to be available in 5gm and 8gm across select Reliance Money and Reliance World outlets |
| New Delhi, May 3, 2007: Reliance Money, a comprehensive financial services and solution provider promoted by the Reliance Anil Dhirubhai Ambani Group today announced its foray into gold coin retailing with its tie-up with Valcambi SA of Switzerland. |
| The announcement for the tie-up and the launch of the gold coin were done by Sudip Bandyopadhyay, CEO, Reliance Money and Michael Mesaric, MD, Valcambi SA at a press conference held in Jaipur today. |
| Reliance Money, which has recently launched distribution of a range of financial products and services in India on a first-of-its-kind fixed flat fee structure, will now also be selling 24 carat 999.9 pure gold coins in denominations of 5gm and 8gm at its select Reliance Money and Reliance World outlets. |
| With this, Reliance Money also becomes the first non-banking company in the Private Sector in the country to launch gold coin in addition to distribution of regular set of financial products and services in India. |
| "Gold has always been an important element of Indian tradition. Even today, it is an important financial investment. India is the largest consumer of gold in the world and we feel that it is important to add this to our portfolio of existing products and services" said Sudip Bandyopadhyay, CEO, Reliance Money |
| "We are happy to partner with Reliance Money for precious metals and would continue to offer high quality of precious metals to Indian consumers through this partnership" said Michael Mesaric, MD, Valcambi SA. |
| About Reliance Money: Reliance Money is a comprehensive financial services and solutions provider. Its endeavor is to change the way India transacts in financial markets and avails financial services. Reliance Money provides a single window, enabling customers to access, amongst others in Equities, Equity & Commodities Derivatives, Mutual Funds, IPOs and Life & General Insurance products, Offshore Investments etc. |
| Reliance Money is promoted by Reliance Capital; one of India's leading and fastest growing private sector financial services companies, ranking among the top 3 private sector financial services and banking companies, in terms of net worth. Reliance Capital is a part of the Reliance Anil Dhirubhai Ambani Group. |
| About Valcambi SA: Valcambi is a leader in precious metals refining. It operates one of the world's largest and most efficient integrated precious metals plants at Balerna, Switzerland. Its precious metals refinery is one of the largest such facilities in the world. In 2004 its plant treated over 600 metric tons of precious metals. |
| It delivers a complete range of services, from refining through to the manufacture of cast and minted bars, assaying, the development of specialist semi-finished products for the watch industry, as well as design and manufacture of coins, medals, blanks and the manufacture of complex alloys. |
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