Adds 2 new International channels along with regional channels.
Reliance BIG TV, the DTH service of Reliance ADA Group, is expanding its channel bouquet with the addition of 10 new channels. The 10 channels will be available on the BIG TV platform from June 1.
The 10 new channels include Korea’s KBS (international offering) and WB the latest, English entertainment channel from the broadcasting major, Turner International India Pvt. Ltd. in association with their sister company Warner Bros. The rest of the 8 channels include leading regional channels in India; DD Podhigai (Tamil), NE TV (Telugu), India Vision (Malayalam), Star Jalsa (Bangla), Star Pravah (Marathi), Mahua (Bhojpuri), DD Kashmir (Urdu / Kashmiri), & TV99 (Rajasthani).
BIG TV will be offering these channels across various subscription packs. Customers wishing to avail of these channels can log their request at the call-centre by asking for the new subscription pack. The customer can select the free regional pack as part of the new subscription / recharge. BIG TV’s subscription packs are available from Rs.115 (plus taxes) onwards.
Commenting on the introduction of the new channels in Reliance BIG TV bouquet, Mr. Mahesh Prasad, President, Reliance Communications said, “Our new offers are part of BIG TV’s continuous endeavor to offer increased value to customers with great savings in mind. Besides reducing prices on some of the existing packages, we’ve also added to the regional channel count in 13 regional packs. We make sure Reliance Big TV caters to all kind of viewers in entertainment category. This goes to show Reliance BIG TV stands for the benefit of its customers at all times.”
The introduction of new channels is part of Reliance BIG TV’s overall strategy to increase its channel bouquet to 400 channels over the next one year. Reliance BIG TV plans to offer a choice of Indian and global channels to its subscribers.
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Profile of Channels introduced by Reliance BIG TV
WB is the new 24-hour, English-language, entertainment channel from Turner and Warner Bros. Entertainment, Hollywood’s leading studio. Showcasing programming licensed from Warner Bros. International Television Distribution (WBITD), the channel is aimed at upscale/affluent Indian audience with a colossal appetite for Hollywood’s best, around the clock. This premier destination is a haven for all Hollywood enthusiasts/aficionados, offering the biggest movies, hottest action, best dramas, funniest series and the brightest stars from the world's most prolific studio, in a sleek and exciting environment. The channel offers hit movies and series on a single destination.
KBS is Korea's flagship broadcaster with 2 domestic terrestrial networks, 4 pay-tv networks, and 7 radio networks. KBS World is a global television channel that is composed of quality programs produced by KBS. It carries drama, entertainment, documentaries, news & current affairs and kids’ programming.
About Reliance BIG TV DTH:
A wholly owned subsidiary of Reliance Communications, India’s largest integrated telecom service provider, Reliance BIG TV offers India’s first fully Digital Home Entertainment Service using MPEG-4 platform. The world’s most advanced MPEG4 DTH technology platform enables BIG TV DTH to offer over 200 TV, Cinema and Audio channels, the highest by any other DTH operator in the country. With 32 exclusive movie channels in English, Hindi and Regional languages, BIG TV DTH offers a choice of 600 new movies every year, unmatched by any DTH or cable operator in the country.
The country’s largest on-ground infrastructure for a Home Entertainment created by TV DTH would enable the company to serve over 5 million new customers every year and will offer multiple price points and packaging BIG offers to suit needs of all customer segments. The state-of-the-art Customer Service mechanism is fully functional and ready to serve a minimum of 50,000 customers every day in 11 Indian languages. Available at launch at 1 lakh retail outlets across 6500 towns, over 2000 exclusive Reliance branded stores, BIG TV DTH is the largest retail rollout of a Home Entertainment Service in India. BIG TV DTH Toll Free Number: 1-800-200-9001; Website: www.BIGTV.co.in SMS BIGTV to 55454.