Will offer a comprehensive range of household goods and fashion wear
SRS Group, one of India's leading conglomerates with business interests in real estate, multiplexes, retail, jewellery and food & beverages, has announced the launch of SRS Value Bazaar in Amritsar, Punjab, which is the 29th outlet of the SRS Group’s retail store chain spread across various cities in North India. Spread across an area of 15000 sq. ft., the SRS Value Bazaar in Amritsar is conveniently located at Celebration Mall on Batala Road in Amritsar.
Dr. Anil Jindal, Chairman, SRS Group, said, “We are proud to be able to extend SRS Value Bazaar’s world class shopping experience to the residents of Amritsar. SRS Value Bazaar is based on a consumer-focused approach and we intend to offer great value to our customers by passing to them the benefits accrued due to economies of scale, which allow us to keeping prices of all products considerably lower than the market while ensuring quality control.”
Half of the area in SRS Value Bazaar in Amritsar will showcase thousands of products under one roof including a comprehensive range of household goods, health and beauty products, FMCG items, grocery, garden fresh vegetables and fruits, home furnishing items, leisure and personal goods, confectionery etc.
The other half of the area will be dedicated to SRS Fashion Wear, a complete Family Store for branded apparels and has a fabulous range for men, women and kids. Apart from the vast variety of apparels from nationally recognized brands, the new outlet also offers a comprehensive range of cosmetics, bags, accessories etc. and is positioned as a complete shopping destination. The new outlet is equipped with latest technology and facilities creating an exquisite ambience which will make shopping extremely enjoyable for the Amritsar residents.
Mr. Sunil Jindal, Managing Director, SRS Ltd., said, “We are confident that our customers will appreciate the availability of their favourite brands of garments and accessories under one roof at SRS Fashion Wear. Our knowledgeable and professionally trained sales staff, warm and friendly ambience, quality and variety of products, fresh stock and various value added benefits will all add to their shopping experience.”
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Another attraction that the store offers is the Shop-in-shop of Chhabra 555, the renowned brand of Delhi. With this, the people of Amritsar can choose from a delightful range of suits, kurtis, sarees and lehngas as well.
SRS Group plans to further expand its retail operations by adding more outlets in the current year in cities like Gurgaon, Patiala, Chandigarh amongst many other cities and towns in North India.
“We are committed to expand our footprint in the retail segment. This year, we aim to reach out to newer geographies besides strengthening our presence in the retail sector in North India. We are confident that SRS Value Bazaar will elicit the same enthusiastic response from the customers in the newer markets as we have received from the cities that we currently operate in,” concluded Dr. Jindal.
About SRS Group
SRS Group is a professionally managed organization led by a visionary, Dr. Anil Jindal, and has business interests spanning across real estate, multiplexes, food & beverages and retail. Headquartered in Faridabad, Haryana, the group is driven by a strong service ethos and its ambitious vision and professional management have enabled it to achieve remarkable growth in recent years. SRS Group is currently developing large infrastructure projects including townships, group housing, hotels, full service malls, food courts, cinemas, IT parks and business parks. All projects are located in the high value Northern India region. The group operations are built on strong technical and financial foundations and are ISO 9000-2000 certified.
What distinguishes the SRS Group from its contemporaries is the fact that it operates full service malls that include multiplex cinemas, retail chains, food courts and clubs as part of the array of services. In other words, all these services are operated by the group itself and not outsourced/leased out to any brands.