- First telecom operator using Voice SMS to encourage subscribers to vote
- Schedules, candidate and party profiles on fingertips
With the nation in the midst of electing the next government, Tata Indicom has yet again come with a customized value-added service ‘Elections 2009’ for its subscribers. The service provides information on elections, from latest news, updates on candidates and party profiles and much more. Tata Indicom subscribers can access this service through SMS, Tata Zone, Voice SMS and CRBT.
To avail the service through SMS, subscribers have to simply type "Ele" and send it to 58282 and get the latest Election updates. Each SMS will be charged Rs. 3/-. Subscribers also have the option of subscribing to the election pack on a weekly basis where they will receive two Election alerts and profile of one candidate on a daily basis at just Rs. 10/- for 7 days. To avail the subscription service, subscribers will have to type ‘sub ELE’ and send it to 582820 (toll free code).
For in depth knowledge and other information like election schedule, election commission of India, richest politicians, celeb stars, party symbols etc, and subscribers can also log onto Tata Zone and click Chunav Pe Nazar link to avail this information.
To encourage participation in the elections, subscribers can also dial 12800 for selecting election based songs as their Welcome Tune on the voting day. Using Voice SMS platform, Tata Indicom is also encouraging subscribers to vote where voting is due.
Speaking on the occasion, Mr. Vineet Bhatia, COO Delhi and NCR and Regional Head North, Tata Teleservices Limited said “We at Tata Indicom are pleased to offer election pack which will give the subscriber, precise, updated election news, trends, party news, schedules across the country. This is an earnest effort on our part to encourage our citizens to vote and be a part of the process that shapes India’s destiny.”
About Tata Teleservices Limited
Tata Teleservices Limited is one of India's leading private telecom service providers, having a pan-India presence. The company offers integrated telecom solutions to its customers under the Tata Indicom brand, and uses the latest technology platform(s) for its wireless network. With a customer base of over 36 million, Tata Teleservices Limited, along with Tata Teleservices (Maharashtra) Limited, covers over 320,000 towns and villages across all of India’s 22 telecom circles. In November 2008, Tata Teleservices entered into an agreement with Japanese telecom major NTT DOCOMO, as part of which the Japanese company acquired a 26% stake in TTSL for USD 2.7 billion. The transaction marks a key step in the strategic evolution of Tata Teleservices, as it moves towards a pan-India dual network presence. The company also recently announced a unique reverse equity swap strategic agreement between its fully-owned telecom tower subsidiary, Wireless TT Info-Services Limited, and Quippo Telecom Infrastructure Limited—with the combined entity kicking off operations with 18,000 towers, thereby becoming the largest independent entity in this space in the country. Tata Teleservices’ bouquet of telephony services includes mobile services, wireless desktop phones, public booth telephony and wireline services.