In sync with the exponential growth of online buyers in India and change in buying trends, Tanishq, India’s leading jewellery retail brand, announced the launch of their improvised user friendly website. The website will now allow customers to shop online besides giving an insight on their latest collection and investment schemes.
The shop online section will enable the customers to comfortably browse through the designs differentiated range of products. The choice of jewellery can be narrowed down by multiple parameters like product categories, budget, occasion, and colour of metal. The products thus chosen can be compared against features such as weight, caratage, purity and cost, helping the customers to make a right choice. A series of quick Online Shopping Guide and detailed FAQ’s are available online. Features like the Ring Sizer & Chain Sizer enable the customers to figure out the appropriate size for you.
The collections section showcases the range of collections launched by Tanishq till date. The site also offers convenient facility to enroll online, for Golden Harvest Scheme (GHS) and pay monthly GHS installments using Credit / Debit Card online. Golden Harvest Scheme allows the customers to save a minimum of Rs 500 for 12 months or 18 months and Tanishq adds one month installment as bonus. Towards the end of the stipulated period, the amount can be redeemed against the jewellery from any of the Tanishq outlet. With the launch of this all new site, GHS members can now view and manage their account online.
Talking about the Tanishq online initiative, Mr. Sandeep Kulhalli, Vice President – Retail, Tanishq said, “With largest retail network in the county, we have been catering to 75 cities and now with this online initiative we extend our products and services to online shoppers across the world. By adding features such as wedding planners, tips, FAQs and extensive product information, we aim to induce quick decision making amongst online consumers besides making it an interactive shopping experience for all our customers.”
Besides online shopping and GHS, this interactive site from Tanishq offers wedding planner services helping the customers to plan their wedding and related ceremonies well in-advance. The site also extends jewellery shopping tips especially for men who want to buy jewellery for women.
Celebrating the launch of their all new site, Tanishq announced free gold coins to their first hundred online customers. So get ready to immerse yourself in a virtual world full of exquisite products of desire and an informed shopping experience. Log on to http://www.tanishq.co.in
About Tanishq
Tanishq is India's only national jeweller that offers gold and gem-set jewellery (in 22 and 18 karat gold) in over 5000 traditional, western and fusion looks. The jewellery is manufactured in a fully integrated manufacturing plant with state-of-the-art equipment. The Tanishq retail chain currently includes 115 exclusive boutiques across 75 cities, making it India's first and largest jewellery retail store chain.