Ybrant to acquire Oridian

Hyderabad, India; December 4, 2007: Ybrant Technologies today announced its intention to acquire Oridian, the online media solutions provider. The definitive agreement to acquire the company was signed. This agreement is yet to be presented in the "General Assembly" of Oridian shareholders for final approval.

Oridian is a leading online advertising company with over 9 billion monthly impressions, a worldwide inventory and access to millions of users in various continents, Oridian enables Advertisers to implement effective branding as well as direct response campaigns, and Publishers to monetize traffic emanating from all over the world.

It's a privately-owned top 10 network with access to over 80 million monthly users worldwide; offices in North America, France, Israel, Argentina, Germany and the UK, and representatives in Australia, Scandinavia, Italy, Belgium and The Netherlands.

"We found the right ingredients in Oridian to enhance Ybrant's footprint into the fast evolving global markets." said Suresh Reddy, Chairman of Ybrant Technologies Limited.

Jacob Nizri, the CEO of Oridian commented, "We look forward partnering with Ybrant's family of businesses that will arm us with the entire arsenal of digital marketing tools to provide our clients with full spectrum digital marketing services."

About Ybrant

Ybrant along with its subsidiaries offers comprehensive end-to-end digital marketing services to direct marketers, brand advertisers and marketing agencies.

Through its individual businesses "� Ybrant Technologies, MediosOne, AdDynamix, and VoloMP "� Ybrant focuses on harnessing the marketing power of the digital media through delivering technologies, network and insights that drive measurable and accountable results to our clients. www.ybrant.com

About Oridian

Oridian provides complete online media solutions to advertisers and publishers worldwide. With direct Web site, network, channel and contextual advertising opportunities, Oridian is a full-service interactive provider. Oridian's advertising solutions, with its performance-driven ad-serving technology and quality media drive campaigns that achieve results. Oridian enables Advertisers to implement effective network-wide branding as well as direct response campaigns, and Publishers to monetize traffic from all over the world. www.oridian.com